How to build a winning sportsbook?
In the competitive world of sports betting, having a robust solution is only the beginning. At SYNOT Interactive, we bring a unique blend of technology, experience, and strategy to help you launch and scale a successful sportsbook – no matter the market.
A Turnkey sports betting solution
We recognize that no two markets are the same. Regulations, player preferences, and competitive dynamics all vary – and that’s exactly why our sports betting product is designed to be flexible from the ground up. It’s not just about delivering software; we offer complete consulting support to help you adapt your sportsbook to the specific conditions of your target market.
Whether you choose to operate on our platform, your own platform, or any third-party solution, we ensure seamless integration and smooth operation. Our goal is to provide a product that adapts to your business needs – not the other way around.
Backed by experience
With years of experience across a wide range of regulated markets, SYNOT Interactive offers more than just technical support. Our sportsbook solution is the result of proven configuration strategies and a deep understanding of global betting environments.
Our product is integrated with Sportradar’s Managed Trading Services (MTS), one of the most trusted names in the industry. This integration gives you access to real-time odds, live trading, and expert risk management – features that ensure your sportsbook remains competitive and secure from day one.
A Modern, flexible interface
User experience is key in today’s sports betting landscape. That’s why we’ve developed a responsive, fully customizable front-end that works across desktop, mobile web, and mobile applications. Every visual and functional element – from the interface layout to color scheme – can be tailored to match your brand identity and user expectations.
We also offer full multilingual support and localization, ensuring your sportsbook feels intuitive and natural to users in any market. The clean design and streamlined navigation create a seamless betting journey, driving both player engagement and satisfaction.
Features that players like
Our sportsbook is designed with the end user in mind, offering interactive features that keep players coming back. The multi-view interface lets users follow multiple matches in real-time, including odds, match trackers, and video streams – all from a single screen.
Popular functionalities like early cashout and OneTapBet simplify decision-making and allow users to place bet and pay out win. In addition, our free bets tool supports promotional and acquisition campaigns, making it easier to attract and retain new players. The content portfolio – both pre-match and live – is scalable to your selected data package, giving you the flexibility to shape your offer based on demand.
The front-end is designed to accommodate a wide range of layouts, devices, and event types, allowing you to stay agile and responsive in a fast-moving market.
Why SYNOT Interactive?
At SYNOT Interactive, we don’t just deliver a product – we become your strategic partner. Our goal is to help you enter new markets with confidence by tailoring our solution to your business model and regulatory environment.
What truly sets us apart is our people. Our team includes industry experts with over 30 years of experience in the sports betting business. Their deep understanding of operational needs, player behavior, and market specifics allows us to deliver not only a solution – but a strategy that works.
By combining this decades-long expertise with modern technology, we provide you with a significant competitive edge.
We believe in building long-term partnerships that go beyond the basics of software. With SYNOT Interactive, you gain a trusted ally dedicated to the success of your sportsbook from launch to growth.
👉 Ready to take the next step in sports betting?
👉 Get in touch with our team.
👉 Check our product portfolio where we offer complete iGaming solution